GEO-promotion
We optimize websites for visibility in ChatGPT, Gemini, Claude, Perplexity, and other AI systems. We develop and implement strategies that help your brand appear more often in AI-generated answers, recommendations, comparisons, and search results.
As AI systems evolve, users increasingly receive the information they need directly in chat mode with an AI assistant: recommendations, mentions and comparisons of different brands, links to websites. Search habits are changing and the need to be visible in AI answers is more urgent than ever.
Attract a new powerful source of customers for your business today!
Increase brand visibility in ChatGPT, Gemini, Claude, Perplexity and other AI systems
GEO (Generative Engine Optimization) is a set of measures aimed at increasing brand mentions in the responses of artificial intelligence systems. The goal of AI promotion is to appear in the answers and recommendations every time users ask something related to the products or services of your brand.
Unlike SEO, which focuses on ranking pages in search results, GEO works to provide AI systems with relevant, structured and authoritative information. This is what helps AI choose a brand for mention or recommendation.
GEO is not a replacement, but rather a development and addition to classic SEO.
GEO Promotion
What you will get from GEO promotion
An additional source of customers
“Warm” traffic from people who received a recommendation to purchase your product or service
Improved ROI
GEO optimization has a long-term effect and reduces the cost of customer acquisition
Trust and reputation
AI recommendation is perceived as an unbiased expert opinion
Accurate business representation
We help AI systems better understand your business, services, advantages, pricing, and terms, reducing the risk of incorrect or distorted information.
Our advantages
Who needs GEO-promotion?
The role of GEO in your marketing strategy
GEO-promotion is an effective addition to digital marketing. It combines organic growth, increased recognition and trust, as well as reducing the cost of customer acquisition.
Compared to PPC advertising
While paid search advertising is aimed at a quick but constantly paid result, GEO works for a long-term effect, ultimately reducing the cost of each new customer. In addition, traffic comes already “warmed up”: the potential client received a recommendation from an “independent expert” and your brand is one of the best
Compared to classic SEO
GEO complements traditional SEO but has a different goal. The goal of SEO is higher rankings in search results. And GEO is aimed at mentioning and recommending your brand in AI answers.
With SEO - they find you. With GEO - You are recommended
Compared to SMM and content marketing
SMM shows you to a potential client in the mode of passive content consumption (a person simply scrolls through the feed). While AI answers are given precisely during the active search for ways to solve their problem. GEO generates traffic with much higher conversion.
GEO promotion works simultaneously for three marketing goals:
Attracting new customers through AI recommendations
Increasing brand reputation and awareness
Reducing dependence on paid advertising and generating organic traffic
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Let's discuss your project and we will calculate the cost for free
How GEO promotion works
FAQ
How is GEO different from SEO?
GEO (Generative Engine Optimization) is the promotion of a brand in the responses of AI systems, while SEO is the promotion of a site in Google search results. SEO is responsible for the position of the site in the search, and GEO is responsible for whether the AI assistant will mention and recommend a specific brand or product in response to a user's query. GEO does not replace SEO, but complements it: these two areas work with different traffic channels simultaneously.
SEO - Your site is first in search
GEO - it is your product or service that AI recommends
What is the difference between GEO, LLM SEO, AEO and AIO?
SEO (Search Engine Optimization) helps a website become more visible in Google and other search engines.
AEO (Answer Engine Optimization) focuses on short answers, featured responses, voice assistants, and chatbots.
AIO (AI Optimization) is a broad term for optimizing a website, content, and data for AI systems.
LLM (Large Language Model) is not a service or a promotion method. It refers to large language models that power ChatGPT, Gemini, Claude, and other AI services.
GEO (Generative Engine Optimization) focuses on helping a brand appear more often in answers, recommendations, comparisons, and selections generated by AI systems.
How long does GEO promotion take?
Like classic SEO, AI promotion requires systematic work over a long period of time. The first noticeable results usually take 4–6 months, depending on the niche, competition, current brand visibility, and the scope of work.
How much does GEO promotion cost?
The cost of GEO promotion is calculated individually for each project and depends on the planned scope of work: market niche, current state of the brand, and the tasks set by the client. Typically, the cost of promotion is from $500 per month.
How do I check if AI mentions my brand now?
Checking the current presence of a brand in AI responses is called a GEO audit and is the first stage of work. The audit shows whether the brand appears in the responses to targeted user queries, in what context and next to which competitors it is mentioned.
Is it guaranteed to influence what AI says about the brand?
There is no direct control over the text of the AI response, since the response is formed based on a set of information sources from the Internet. GEO promotion increases the likelihood of the brand appearing in the response and the accuracy of information about it - by providing AI with high-quality, structured and up-to-date data from reliable sources.
Is GEO promotion suitable for small and medium-sized businesses?
Yes, GEO promotion is suitable for businesses of any size, including small and medium-sized ones. The scope of work and strategy are individually selected for the budget and goals of a specific company, so the service scales from small projects to large brands.
Do I need to stop SEO or contextual advertising when launching GEO promotion?
No, GEO promotion does not replace SEO or contextual advertising, but works in conjunction with them. SEO ensures the site's position in classic search, contextual advertising provides fast traffic, and GEO forms the brand's presence in AI system recommendations. These three channels reinforce each other's results.
How is the result of GEO promotion measured?
The result of GEO promotion is measured by three indicators: the frequency and context of brand mentions in AI systems for targeted queries, the dynamics of transitions from AI sources to the site, and the accuracy of AI brand representation compared to competitors. The data is recorded in monthly reporting to the client.
Is there a guarantee that the brand will appear in AI responses?
It is impossible to guarantee a specific position or 100% brand presence in each AI response, since generative search algorithms are constantly changing, and their internal logic is not public. GEO promotion guarantees systematic work according to a proven methodology and transparent monthly reporting on the results obtained.
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